Vinci A80B6University Art Museum Expansion |
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Not everything on your construction schedule is represented by that delicious BIM structural model. Not every decision maker on your next effort understands the lay of the land, the depth of the storm sewer, and the reason why you call it “enabling work”. Your team needs to move beyond the constraints of software marketing, use whatever tool helps you communicate to your audience. Software, however complex, after all, is simply another tool. You wouldn’t constrain your crews to only one brand of shovel or to one type of hammer; why would your marketing be constrained by one kind of software?
This page last modified Saturday 21 May 2011.